Content Pillar Ideation
Why are content pillars important for social media?
Content pillars are the backbone to building a consistent brand narrative. Developing content pillars achieves several goals. One is that many platforms, from Twitter to TikTok, categorize content in their search engines. If you define content pillars and create according to them, you can better control how you appear in search engines by creating to match certain categories and keywords relevant to your content.
Also, no matter your reasons for focusing on social media, you probably want to achieve one or more of these five things:
- Promote
- Educate
- Engage
- Inspire
- Entertain
Step-by-step guide to follow:
Writing prompts
Possible RnDAO Content Pillars:
CULTURE: Future of work culture in the digital / online space in web3 (ethics, healthier contributor lifestyle, people, swarms, governance processes)
TECH: Improving cross-collaboration TECH in the digital sphere (tools needed for swarm work, collab tech, DAO-to-DAO, data sharing, why it’s important, where AI/crypto is going)
BUILDING: Building healthier, sustainable ventures in web3 (foundational research, financing, structure, incentives, mechanisms, future venture fund, venture studio vs hackathon, our programs, support we provide, research fellowships)
RnDAO Content Bank
Pillar — Template Example: Personal Branding through Writing
Offer tips and techniques for individuals looking to build their personal brand through effective writing.
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RnDAO Pillar 1 - Future of work in web3
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RnDAO Pillar 2 - Collaboration tech in the digital sphere
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RnDAO Pillar 3 - Building sustainable ventures in web3
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