Product Strategy - group scheduling tool
TL;DR
Focus: Own the group scheduling space by making it radically simple and action-oriented. Strip away friction, obsess over user experience, and turn every scheduled meeting into a catalyst for real decisions. We can leverage the Contacts feature to spark viral growth—when one person joins, their whole group follows. Staying laser-focused on what makes group meetings painful, and solve it better than anyone else. Then dress it delightfully with powerful AI models to make group scheduling and cross-org collaboration smooth.
1. Executive Summary
Meetwith is redefining the group meeting landscape by making scheduling not just easier, but smarter. In a world drowning in “just another calendar link,” we’re building the tool that transforms meetings from time-wasters into decision-making powerhouses for groups.
Our focus: group scheduling that actually works, for real people with real agendas.
2. Vision & Mission
Vision
To be the go-to platform for groups who want to move from endless scheduling chaos to action—without losing their precious time(or their Mondays).
Mission
Empower teams, communities, and groups to schedule, connect, and decide—seamlessly. We want to make Meetwith to be not just another scheduling app. But the group scheduling tool for people who actually want to get things done—and maybe even enjoy the process.
3. Market Analysis
Market Opportunity
The scheduling tools market is crowded, but most tools treat meetings as mere calendar events. The real pain? Getting groups to actually find a time to meet, decide, and act.
Competitive Landscape
We’re up against Calendly, Lettucemeet, Doodle, Schej.it, and When2meet. They seem to good at “when can we meet?”, but fall short on “how do we make this meeting count for everyone?”
Target Users
- Team leads,
- Project managers,
- Committee chairs, and Department heads.
- Community organizers,
- Study groups
4. Pain Points
- Endless back-and-forth to find a time.
- Group meetings that go nowhere - without clear definition of what the meeting is about and what it’s expected to achieve.
- Lack of tools for group consensus and follow-up.
- Moving from meetings to execution tends to be hard as the tools are mostly fragmented.
5. Product Goals & Objectives
- Make group scheduling frictionless and delightful.
- Enable clear decision-making and action from group meetings.
- Build a network effect through the Contacts feature, making Meetwith more valuable as more people join.
- Achieve 20% month-over-month active user growth in the next 6 months ie ~150 MAU.
6. Value Proposition
Meetwith isn’t just about finding a time to meet—it does that seamlessly and goes beyond to to making meetings matter. We help groups schedule meetings, individuals connect with team mates, make and follow through on decisions made during meetings.
7. Product Principles & Guiding Tenets
- People-first: Scheduling should work for humans, not just calendars.
- Action-oriented: Every meeting should move the group forward.
- Frictionless: Fast, intuitive, and delightful at every touchpoint.
- Inclusive: Designed for groups of all shapes and sizes.
- AI-powered: Designed for how the workers of the future will work.
8. Key Features & Functionality
- One-on-One Scheduling: Hassle-free booking for individual meetings.
- Group Scheduling:
- With group: Automatically find time that works for group meeting participants without sharing a link and chasing them to provide their availability.
- Without group: For one off-meetings, Use QuickPoll to let anyone vote on preferred times, even if they’re not in a defined group.
- Public participant scheduling: Groups can share a public slug so anyone can book with the group.
- Multiple Availability Blocks: Set different availabilities for different session types or groups—because nobody’s always free. We’re building both a basic and advanced version of this with our in-app calendar.
- Contacts Feature: Connect, manage, and invite people easily—turning your network into a scheduling superpower.
- AI-powered scheduling: Powering scheduling with AI is something we envision. Looking forward to interesting ways we can deploy AI & mobile experiences to making scheduling more fun and a daily delight for our users.
9. Go-to-Market Strategy
- Targeted Outreach: Focus on teams, communities, and organizations that mostly have group meetings.
- Content Marketing: Publish witty, relatable content about the pain of group scheduling (and how Meetwith fixes it).
- Partnerships: Integrate with popular productivity tools and platforms.
10. Roadmap & Milestones
- Ongoing: Gather feedback, iterate, and refine.
11. Metrics & KPIs
Current data can be found here:
- 150-500 Monthly Active users by EOY
- Average 1k Meetings scheduled per user.
- Group meeting completion
- Number of contacts added/invited per user
Â