BP Season 8 Budget Proposal
For reference:
For Season 8 budget planning here are the applicable dates as per this bDIP and subsequent associated Snapshot:
Season 8: Mon, May 15 - Sun, August 27 (15 weeks) Gap Week: Mon, August 28 - Sun, Sept 3 (1 week)
Season 8 Budget Proposal for Bankless Publishing
Project Champion: Trewkat#1933
Squad: HiroKennellyᵍᵐ🏴#0001, Kornekt🏴#2334, Frank America#0610,
Purpose: For-profit AND Public good
Affiliation: Writers Guild, Design Guild
Authors; Editors: Trewkat, HiroKennelly
Date created: March 23, 2023
Date posted: April 3, 2023
Funds requested: 999,978 BANK
Project wallet(s): 0xD26b6De62363Ce83d4fA6362Da283594d0DF4EcC
Writers Guild Discord server: https://discord.gg/TKtMnMwqPY
PROJECT TEASER
Via our decentralized submission process and quality-focused workflow, Bankless Publishing ships articles designed to inform, investigate, educate, and entertain audiences who want to learn more about going Bankless and other opportunities afforded by the technologies underpinning web3.
SUMMARY
Project Description
For Season 8, Bankless Publishing is requesting 999,978 BANK based upon projected expenses and our existing multisig balance.
In Season 8, Bankless Publishing will continue to grow its readership, cultivate talent, and work towards project self-sovereignty. We will focus our energy on developing Bankless Publishing as the home for both introductory ‘101’ content and subject matter expertise. We are always looking to expand the number of editing and social media roles available to contributors, further decentralizing the project to enable a greater number of members to help us further the Bankless Publishing mission.
S7 RETROSPECTIVE
- We have shipped two articles every week on the Bankless Publishing website. This has enabled us to give new life to educational content from previous bDAO newsletters as well as publish original content from new authors. This cadence will continue in Season 8.
- We have resurrected the BanklessDAO Mirror page by shipping a Crypto Basics Series article each Monday. Publishing on Mirror allows readers to mint the article as an NFT to help build their crypto reference library, while bringing in a small amount of revenue to Bankless Publishing. We plan to serialize more of our content in Season 8 via Mirror.
- The Bankless Publishing audience is steadily growing. The number of Twitter followers has reached 790 — on track to smash the Season 7 KPI (grow to 900 followers from baseline of 565). Our Telegram group currently has 58 members.
- We’ve grown our Twitter audience thanks to the regular high-quality content, but also by producing informative Twitter threads about published articles and tweeting content from other outlets as a way of demonstrating our leadership in this space.
- The Bankless Publishing Recap newsletter has continued during Season 7 — this pithy and potent combo provides more than 19,400 bDAO Substack subscribers with summaries and links to the latest of our published articles.
- We’ve strengthened the connection between this season’s BanklessDAO Writers Cohort and Bankless Publishing by introducing a streamlined editing workflow for any Cohort pieces submitted and accepted for publication.
FINANCIAL IMPLICATIONS
Project Breakdown
SEASON 8 ROLES
Lead Staff Editor
- Assess incoming article submissions in terms of required editing lift and writing style.
- Manage the Kanban board and ensure accepted articles move through the editing process in a timely manner.
- Post editing opportunities for qualified BP Editors tag holders and ensure equitable assignment of editing tasks.
- Act as central point of contact for submissions of the editing tests by prospective staff editors.
- Take notes at the weekly BP working session.
Content Managers (3)
- Website management.
- Attract and engage advertisers/sponsors.
- Overall strategy / content placement.
- Work with current authors to get articles ready for publication.
- Cover design coordination (working with bDAO designers to get a custom cover).
- Final edits and tweaks of the article for quality assurance (QA) and SEO, draft article tweet and social preview copy.
- Shipping on Medium, banklesspublishing.com, and Mirror.
Treasurer
- Work with Content Managers to ensure proper bounty input, and execute payments fortnightly.
Social Media Lead
- Develop and maintain a Twitter strategy, plus other platforms such as LinkedIn.
- Produce high-quality, consistent threads of articles.
PER ARTICLE BOUNTIES
Writers
- Writers may submit an article for consideration at any stage during the season. If accepted for publication, the writer will work with the assigned content editor to finesse the piece for publication.
Content Editors
- Having passed the Content Editing Test, work with the submitting author to improve thesis, structure, cohesion, topic coverage, and flow.
- Ensure article text aligns with the current Editing Framework, while contributing to the continual improvement of this framework.
Copy Editors
- Having passed the Copy Editing Test, proofread assigned articles and edit the copy, ensuring aspects such as linked references, grammar, capitalization, and punctuation are correct, and clarity of expression is excellent.
- Ensure article text aligns with the current Editing Framework, while contributing to the continual improvement of this framework.
Cover Designers
- In consultation with Content Managers, design and produce cover artwork and / or graphics for articles published by Bankless Publishing.
Compensation Breakdown
| Role/Bounty | BANK per Week | BANK for Season 8 (15 weeks) |
| Lead Staff Editor | 8,000 | 120,000 |
| Content Manager | 8,000 | 120,000 |
| Content Manager | 8,000 | 120,000 |
| Content Manager | 8,000 | 120,000 |
| Treasurer | 3,000 | 45,000 |
| Social Media Lead | 5,000 | 75,000 |
| Bounty Pool | - | 56,500 |
| Writers | Up to 30 articles per season, 3 BANK per word up to 6K BANK per article. | 180,000 |
| Content Editors | Up to 30 articles per season, between 4-6K BANK per article. | 180,000 |
| Copy Editors | Up to 30 articles per season, 4K BANK per article. | 120,000 |
| Cover Designers | Up to 30 articles per season, 5K BANK per article. | 150,000 |
| TOTAL Season 8 Expenses | - | 1,286,500 |
| Current Multisig Balance (including second half S7 funding) | - | 744,522 |
| Remaining expenditure S7 (est.) | - | 458,000 |
| Anticipated balance at end S7 | - | 286,522 |
| Adjusted S8 budget request | - | 999,978 |
SEASONAL KPI
- Grow Twitter to 1,200 followers.
- Attract one sponsor for website or BP Recap newsletter.
- Reach 75 mints across all Mirror articles.
COMMITMENTS
In Season 8, Bankless Publishing will continue to expand and evolve the brand through several initiatives to grow our audience, reach new markets, and attract quality writers, editors, and designers who can help to create content that is both engaging and informative.
These initiatives are also intended to attract sponsors for the Bankless Publishing brand and to foster a sense of community among our readers, supporters, and contributors. With these goals in mind, we look forward to establishing a strong presence in the web3 publishing space.
By attracting sponsors and exploring paid content options, we aim to support operations and potentially bring in revenue. However we feel also that this project meets the definition of a public good as it fulfils the DAO’s mission to help the world go Bankless by creating user-friendly onramps for people to discover decentralized financial technologies through education, media, and culture.
BRANDING
Bankless Publishing leverages the BanklessDAO brand through retention of the Bankless concept and by maintaining a strong presence on the DAO’s social media channels. We aim to continue this strong trend and enhance ties with Bankless entities.
Websites:
https://banklesspublishing.com