ACS Co-marketing
Proposed Framing
Grants Protocol is a funding protocol for communities that decreases the coordination cost of launching projects that address core needs. Any group can use it to build a grants program tailored to their community with built-in transparency thanks to its underlying open-source blockchain tech.
The Fantom Incentive Program will be one of the first programs running on Grants Protocol, allowing any project— big or small— to get the resources they need to take their projects to the next level and help grow the overall ecosystem.
Co-Marketing Operations
We’ll be using a three phase approach for our co-marketing initiatives.
Phase 1: Pre-round
Phase 2: In-round
Phase 3: Post-round
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Phase 1: Pre-round
Awareness
Objective: increase awareness of the program in your ecosystem’s audience, encourage applications from projects.
Table
Co-marketing runbook (1)
Task
Owner
Tags
Due Date
Channel
Examples
Target Audience
FTM
Done
Nov 2, 2022
FTM
Done
Nov 14, 2022
FTM
Done
Nov 14, 2022
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Phase 2: Voting period
Table
Co-marketing runbook (4)
Task
Owner
Due Date
Examples
Tags
Channel
Target Audience
Phase 3: Post-round
Table
Co-marketing runbook (6)
Task
Owner
Tags
Channel
Target Audience
Due Date
Examples
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