What Questions Are Potential Integrators Asking? / SEO Content Marketing Thinking for Gitcoin Passport (September 2023)
Context
Some input data for possible SEO content marketing pieces.
Something we aren’t doing the best job of yet is getting inbound leads from Google searches and YouTube searches.
How can we meet our potential integrators where they are at, with answers to the questions on their minds?
To do this, we need to start cataloguing questions we’re hearing from potential integrators, and then create articles and other content that answers these questions (and ultimately directs them to us as their chosen partners in Sybil defense).
Please add to this running list, and feel free to
Table
What Questions Potential Integrators Are Asking
Question
Notes on frequency / importance
Gary’s initial thoughts on keywords + phrases for us to reverse engineer content from:
- How do I stop scammers web3?
- Sybil defense web3
- Sybil defense crypto
- anti-Sybil web3
- anti-Sybil crypto
- stop bots crypto
- stop bots web3
- protect airdrop
- Sybil defense airdrop
- protect NFTs from bots
- protect NFTs from Sybils
- best Sybil defense crypto
- top sybil defense solutions crypto
- Gitcoin Passport vs __insert other competitors__
- Gitcoin Passport how effective
- anti-bot web3
- anti-bot crypto
- What else?
Articles to write: