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M is a payday loan provider. They provide 3-4 figure loans to workers with <3 month payback time period. M leverages Argyle's 'low-tech' implementation: Argyle link through email on the front end, Argyle's data visualization tool on the backend. M is using Argyle for improved underwriting.
Argyle charges $X minimum each month; $Y per account activation. We estimate this account will generate $Z in ARR by 2021.