Jobs to Be Done
How to use
- interactions with people are logged into the Contacts Database (same database feeding the outreach cards)
- when we do analysis of an outreach initiative or otherwise periodic analysis of ad-hoc contacts, we log them into the insights table below and connect them with a Customer Persona (customer personas can be edited in the table at the bottom of this page)
- We then periodically review the insights and synthethise into Jobs to be Done table further below
Table
Insights
Name
Created by
Units & Ideas Database
Type
Created time
Related Insights
Outreach & Research Initiatives Database
Organization
Customer Personas
Person
Interactions
Last edited time
Table
Jobs to be Done
Job
List of Features
Customer Personas
Created time
Features
Last edited time
Created by
Units & Ideas Database
Ideas Database
Last edited by
Table
Customer Personas
Name
Jobs to be Done
Tags
Insights
Owned by Unit