Heroes Journey
Product
Co-marketing Support
Date
Type
Status
Welcome to the Campaign Briefs template
Before you get started please make sure you fill in the database properties above ☝️
If you need any support please refer to this Brief Help doc.
Page Contents
Business Objectives
Share 1-2 sentences
- XXXXX
DACI (PoCs)
Please @ people below
| Drive | Mathilda |
| Approver | Laura |
| Consulted | ㅤ |
| Informed | ㅤ |
Key Audiences
Please share any relevant details below
Primary Audiences
- Gitcoin Ecosystem
Secondary Audiences
- XXX
Key Messages
Primary Message
- XXX
Channel Strategy & Tactics
Click into each tactic for sub briefs
Table
Campaign Tactics (3)
Name
Owner
Tactics
Copy/Design Required?
Metrics for Success
7. Risk Assessment & Mitigation
[insert overview here]
8. Other Considerations
XXXX
9. Project Plan
[insert Click Up project management schedule]
10. Content Schedule
[insert Click Up campaign content schedule]
11. Ongoing Metrics Evaluation
[insert metrics database]