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Content RRSS
👌 Goal:
The current goal and while the processes are restructured will be to generate content to affirm our presence in research.
💡About the pillars
Calendar:
Roles:
Social manager: Creates the calendar, is in charge of receiving, auditing and publishing the content.
Content creator: generates the content for the threads, publication for all planned content.
Designer: To generate the images, covers and others!
Channels:
Twitter. | Linkedin [similar content than twitter for now]
KPIS:
Engagment of posts
Number of clicks on the contact page
Metrics:
Post per week: 3
Proccess:
- The monthly calendar is generated with the approved themes. [We can work with the calendar every two weeks otherwise].
- The content is generated in a week of time.
- The calendar, content is reviewed.
- The social media manager publishes the content.
- We measure