Table

Twitter Account KPIs

Year

Tweets

Profile Visits

New Followers

Mention (Engagement)

Top Media Tweet (impressions)

Top Tweet (impressions)

Impressions

Top Mention (engagements)

Month

8

16

27

1328

208

2723

3455

209

September

18

31

176

4656

6611

32300

60.6

250

October

18

33

82

5272

4777

5518

29400

185

November

24

118

135

7060

5442

8027

67300

680

December

14

141

154

7114

8571

23900

67700

347

January

10

190

80

5707

5238

17900

39400

371

February

21

139

66

6195

3630

10700

27400

91

March

29

196

154

19900

5103

52800

94700

628

April

87

236

156

25600

6096

19200

72000

450

May

84

246

120

22700

4979

5750

48900

403

June

46

397

104

17100

3533

3661

32200

104

July

71

759

153

20200

3568

4212

45100

55

August

107

386

154

26500

3632

3808

47900

74

September

110

389

318

20700

12700

14900

85600

151

October

76

627

62

8784

5386

5796

45000

161

November

37

402

20

5084

2823

3254

25400

63

December

15

123

15

1766

601

1203

31500

47

January

37

260

12

2845

6152

19900

251

February

60

367

8

3570

4302

14900

319

March

43

103

10

1243

24

8346

28400

135

April

56

208

14

2205

17

7376

46200

299

May

26

103

1

1009

248

2841

19100

141

June

31

107

9

1176

6

2354

18167

65

July

57

214

22

2419

134

3924

40800

119

August

39

147

10

1269

20

2056

30500

75

September

Table

Twitter Account KPIs

Year

Tweets

Profile Visits

New Followers

Mention (Engagement)

Top Media Tweet (impressions)

Top Tweet (impressions)

Impressions

Top Mention (engagements)

Month

8

16

27

1328

208

2723

3455

209

September

18

31

176

4656

6611

32300

60.6

250

October

18

33

82

5272

4777

5518

29400

185

November

24

118

135

7060

5442

8027

67300

680

December

14

141

154

7114

8571

23900

67700

347

January

10

190

80

5707

5238

17900

39400

371

February

21

139

66

6195

3630

10700

27400

91

March

29

196

154

19900

5103

52800

94700

628

April

87

236

156

25600

6096

19200

72000

450

May

84

246

120

22700

4979

5750

48900

403

June

46

397

104

17100

3533

3661

32200

104

July

71

759

153

20200

3568

4212

45100

55

August

107

386

154

26500

3632

3808

47900

74

September

110

389

318

20700

12700

14900

85600

151

October

76

627

62

8784

5386

5796

45000

161

November

37

402

20

5084

2823

3254

25400

63

December

15

123

15

1766

601

1203

31500

47

January

37

260

12

2845

6152

19900

251

February

60

367

8

3570

4302

14900

319

March

43

103

10

1243

24

8346

28400

135

April

56

208

14

2205

17

7376

46200

299

May

26

103

1

1009

248

2841

19100

141

June

31

107

9

1176

6

2354

18167

65

July

57

214

22

2419

134

3924

40800

119

August

39

147

10

1269

20

2056

30500

75

September