Event PR
PR Campaign timing
- Receive notice of event (who is contact for this?)
- Send Tally form (content team owns?)
- Receive event submission
- Notify designer + content circle of event details (who is this?)
- Finalized event copy
- Add event details to content calendar
- Execute PR campaign (Twitter, LinkedIn, Newsletter)
- Post-event follow up (who owns?)
Design
header/ image
Tally form for event details: https://tally.so/r/nPRPqV
Content
Who host/guest [twitter handles]
What topic
Where
When
landing page/ invites
Channels (Twitter, LinkedIn, Newsletter)
Timing/frequency (month out, two weeks, 1 week, then 3 days before, 1 before, morning of)