Marketing Action Weekly
Attendance
Date
Jan 25, 2023
Agenda
- Check-in (30 seconds per person)
- Review of Meeting Structure
- Checklist items
- Newsletter published
- LI: posted 3x this week
- Twitter: 5x this week
- Any new checklist items?
- Metrics
- Substack:
- subscribers: 136 (+7)
- most recent views: 209
- LinkedIn:
- Followers: 424
- subscribers:
- views:
- Followers: 2716 (+28)
- bizdev funnel
- Any other metrics we’d like to track?
- Any metrics we’d like to stop tracking for the purpose of this meeting?
Project Review
Format - Facilitator asks “Any updates?” and the project owner responds either with updates or “no updates.” Anything requiring discussion can be added as an agenda item.
- Newsletter:
- Twitter:
- Linkedin:
- Exec Education marketing timeline
- Finalized class in 2-3 weeks
- draft of slides this week
- host on Youtube
- one minute spots for Youtube, LI, twitter
- need copy for launch
- link on website, cadence of promotion,
- 15 min intervals, class a week vs all at once
- marketing launch of March 1
- Twitter spaces/ podcast
- Podcast:
- proposal
- startup vs. maintenance costs
- hosting, editing, planning, promo (meta descr)
- transcription
- quality control: editing, intro music,
- branding
- host on podcast platform, promote on Substack
- timeline: 3 month, 6 month
- production: intro, conversation, wrap up
- music in/out, mid advertisement
- clients, partners, authors, founders, thought leaders,
- Marketing Circle Admin
- PR
- Website:
- Measurement: sandeep proposal
Action Item Review
Quick review of open action items to make sure nothing is blocking them.
Processing Tensions
Add anything you’d like to discuss or get advice on here. Anything that relates to your ability to do your job as well as humanly possible is fair game here.
- quality over all else
- advertising Twitter
- Twitter blue check mark
Action Items